2. A salesperson should visit the parties they have sold to “prospect” for new clients and to finalize the bond with their client.
3. Every shopper of catering is thinking WIIFM - What's In It For Me.
4. - It's okay to add "aggravation pricing" for difficult clients who need extra and very special handling.
5. The 5 “C”s of catering: Clarify, Confirm, Convince,
Confirm, Close or Never Assume Anything!
6. Everyone already knows about the existing event sites in
your area, so think outside of the box and locate unique event locations that
have never been thought of as event sites.
Find someplace exciting: maybe a large flower shop that would be a great
location for a smaller wedding, or an automobile showroom could be fun. A
caterer recently used a funeral home for a divorce party!
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