1. Catering is a tough business that is made up of a whole bunch of small decisions that have huge impact on your overall success
2. Managers need to spend as much time thinking about their staff as they do thinking about their clients.
3. One can tell a lot about a catering company by viewing the number and types of books available for the staff to use.
4. Offer three menu choices to your shoppers to create a high, middle, and low priced solutions for their event. Think of them as the Gold, Silver and Copper packages.
5. You should add in a Degree of Difficulty amount to your price for certain types of events where the location is not user-friendly to your food or staff.
6. It’s wise to have a letter of reference from your bank to include with your bid.
7. The best salespeople never think they “lost” a sale. Instead, they believe that they “missed” the sale either by their own inaction or improper action taken during the sales relationship.
My newest clinics – Sales, Marketing & Management!
Take any one day, two days or all three!
Ft. Lauderdale – July 16, 17 & 18
New York City – July 23, 24 & 25
Irvine – August 6, 7 & 8
DC area – August 13, 14 & 15
Boston – August 27, 28 & 29
Seattle – September 10, 11, & 12
Chicago – September 17, 18 & 19
Download all the info at: http://cateringguru.com/upcoming-education/