Mike Roman has been helping caterers do business better and to have a good quality of life for more than thirty years. His previous books (Catering: The Art, Science & Mystery; Catering Tactics, Strategies & Solutions; and If You Don’t Sell It, You Can’t Cook It) have offered a comprehensive collection of ideas, tactics and strategies for caterers of any size or type of business. They are the textbooks of the catering industry.
When Mike sits across the table from you or stands up behind a lectern, he gives great advice, tells a few good stories—and definitely makes you laugh as he shares his own experiences as a caterer and the lessons they taught him. That’s just what this book offers. It’s all the wisdom Mike Roman has to share, plus the personal stories every caterer can identify with.
Meet Mike Roman, the Guru of Catering, as he lets you in on his secrets!
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The most comprehensive collection of ideas, tactics and strategies for caterers ever assembled, this book answers the how-to questions for operating a successful catering business in addition to offering a variety of proven action plans to enable operators to increase their profitability and decrease stress.
At a time when caterers are facing unprecedented competition, new ideas can make the difference between just hanging on and moving forward. The book can be used alone or in open discussions with your staff. The ideas will challenge you to rethink how you operate your businesses, manage your resources and establish lasting relationships with customers.
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Catersource president and founder Mike Roman puts his 20+ years of expert sales experience on paper in this easy to use book full of scripts and food for thought. Your catering sales will soar to new heights as you employ the wisdom and techniques that Mike has been sharing with caterers for years.
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Purchase these titles and more at www.catersource.com
Purchase these titles and more at www.catersource.com
