· Donate a Win Our Chef for One Night promotion to charities.
· Give part-timers business cards with their name and yours on them.
· Invite people into your kitchen and sales office for an open house.
· Give an educational seminar for corporate clients on “What’s Hot and What’s Not in Corporate Catering.”
· Offer gift certificates in denominations of $500, $1,000 and $5,000.
· Handle RSVPs for your buyers.
· Hold a cooking contest for corporate presidents only.
· Create a newsletter carrying your name but containing articles, notices and information provided by the community.
· Develop a scratch-and-sniff ad.
· Market a deal where customers can buy three events and get the fourth one at half-price.
· Get specially printed messages placed in fortune cookies.
· Hold a fall or spring “fashion show” of your foods and entertaining styles.
· Send Thanksgiving cards instead of normal holiday cards.
· Create hot lines for special types of orders or information.
· Offer 100 percent money-back guarantee.
· Sell a limited number of party permits on certain days to establish supply-and-demand pricing.
· Give commissions or other rewards to clients who recommend people who buy.
· Offer evening business hours for clients to call.
· Create a division to handle catering for second marriages.
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