Three Thoughts On Pricing - What do you think?

!. Caterers often hesitate to talk about their pricing when meeting with shoppers. Ultimately all shoppers want to know the approximate price, but they often hesitate in asking because they feel that the salesperson will gain an advantage over them. Being proactive about sharing prices will put your shopper at ease! 


2. Unfortunately, the catering salesperson is usually the only one who thinks their company's prices are too high.

3. By creating a middle priced menu you make it easier for the shopper to choose it without feeling that they are either spending too much or too little. While some will choose the higher price and some will choose the lower price, surveys show that most shoppers buy in the middle! 

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