This is a simple program that might turn your corporate clients on to giving you some referrals to call for new business.. Use it with clients who buy from you on a regular basis. You introduce it in the following manner:
“Mary, you’ve been ordering from us for over a year now, and it appears that you really enjoy our food and service. I’m sending some information on our newly developed Referral Appreciation Discount program or RAD, which is geared to give a buying advantage to new, first-time clients and to the company that refers them to us. It’s really quite simple. You give us a name of someone or a company you think would also enjoy our fine food and service, or you can have them call us directly. On their first order, they receive a 20 percent welcome RAD and, as a thank-you for your effort, your company receives a 20 percent discount on your next order. Does anyone come to mind that I might contact?”
No comments:
Post a Comment