Think about these "points" either with yourself alone or in a group at a meeting!
1. The amount of deposit required isn't as important as
the fact that the deposit is actually paid.
2. The essence of leadership is trust!
3. Make your buyer understand that you are more concerned
with the success of their event than just making the sale!
4. Great caterers know when not to take an event.
5. The best salespeople understand when to turn a
particular shopper over to another salesperson when they are striking out or
have a personality conflict.
6. Which would be better... an annual sales volume of
$800,000 resulting from the sale of 450 events or $800,000 of annual sales from
350 orders? Working less for the same volume is a good thing!
Excellent sales points! However, regarding #6, in the current economy, it's also worth considering the amount of work involved in each sale - a fully catered event will require a higher cost-per-sale than a partially-catered one. So while the ultimate revenue may be lower per smaller event, the cost of doing business may actually be less. Just a thought.
ReplyDelete