Consider putting these concepts on the meeting agenda for discussions:
1. Rank your clients by importance, then put more time and concern into those at the top of the list.
2. Sell down to sell up by showing the client that you are not afraid to offer them menus that cost less as you show them your middle and higher priced ones. In other words, you just want them happy on their important day.
3. Ordinary salespeople let the buyer buy what they think they want. Great salespeople sell the client what they “really” wish!
4. A great sales manager makes every selling situation a lesson! Training must be ongoing and never ending.
5. When a shopper buys a camera, they take the camera with them and use it immediately. However, when someone buys a wedding, they don’t take it home with them. They need to wait a long time before seeing what they bought. This makes the sale a complex and more difficult one to make.
COMING NEXT WEEK - THE MAIN POINTS PRESENTED BY ME IN MY CONFERENCE SESSION "THE 2012 ROMAN REPORT" - CHECK IT OUT ON MONDAY!!
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