Important questions to consider:
· What type of mission statement is your company following?
· What is the central focus of your energy?
· Who drives your company—the kitchen or sales?
Simple “yes” or “no” questions:
· Does your company have a policy manual?
· Do you get your accounting information back within 30 days after you close out a month?
· Does your company have a website? Are you happy with it?
· Do you have a file with employment applications of your staff with references for each staff member?
· Do you know how many orders you had last year?
· Does your company sell and use everything that you purchase?
· Do you book everything that comes your way?
What would happen if you . . .
· Announce to your kitchen and other staff that no personal calls can be made on company phones?
· Insist that all event staff servers have the same uniform shoes at events?
· Announce that the company is installing video cameras throughout the facility for security purposes?
Other questions that help measure your company:
· How many proposals did you send out last month?
· What were the food costs for last month?
· How many thank you letters from clients did you receive last month?
· What was today’s kitchen labor cost?
· Which employee excelled today?
· What customer difficulties were encountered today?
· Do you have a dedicated in-house food-tasting procedure?
· Do you have a realistic post-sale customer evaluation program?
· Do you know what your competition says about you?
· What is the average age of your management team? Your serving team?
· What types of books make-up your in-house reference library?
· What type of continuing education are you offering yourself and the team?
· Do you think of your team as family, or at least like a family?
· How much repeat business do you have?
· Are the company and the staff earning a proper reward for their efforts?
· Do you have an exit policy?
Well, at least I've got you thinking!
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